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Objectives

Social media has become a critical tool for 90% of all organisations today, whether in the private, public or NGO sector. Yet many brands still struggle to effectively utilise these platforms to engage their audience. Sometimes it is an issue of unrealistic expectations, poor targeting of audiences, or just a better engagement strategy. With so much invested, time, resources, and the critical need to maximise the utility and potential of social media, organisations need to ensure that they make the most of their social media presence. This two day workshop will help participants improve their organisation’s efforts on social media.

Who Should Attend

Public Relations Manager, Corporate Communications Manager, Crisis Communication Manager, Crisis Leader, Managers and staff in the fields of corporate communications and frontline operations

Entry Requirements

At least polytechnic or A levels. Proficient in the English language.

Class Schedule

Please click here

Tutorial Schedule

Lesson Delivery

a) e- Learning - 12 hours; b) Assessment -2hour.

Full Fees (before GST)

S$1900.00

Nett Fees payable after SSG Funding

	International Participant	Singapore Citizen 39 years old or younger	Singapore Citizen 40 years or older eligible for MCES	Singaporean PRs	Enhanced Training Support for SMEs
Full Programme Fee	S$1900.00	S$1900.00	S$1900.00	S$1900.00	S$1900.00
SSG Funding * Eligible for Claim Period 1 Oct 2024 to 30 Sep 2027	-	S$1330.00	S$1330.00	S$1330.00	S$1330.00
Nett Programme Fee	S$1900.00	S$570.00	S$570.00	S$570.00	S$570.00
9% GST on Nett Programme Fee	S$171.00	S$51.30	S$51.30	S$51.30	S$51.30
Total Nett Programme Fee Payable, Incl. GST	S$2071.00	S$621.30	S$621.30	S$621.30	S$621.30
Less Additional Funding if Eligible Under Various Scheme	-	-	S$380.00	-	S$380.00
Total Nett Programme Fee, Incl. GST, after additional funding from the various funding schemes	S$2071.00	S$621.30	S$241.30	S$621.30	S$241.30

Learners must pass all assessment components to be eligible for SSG funding. Please note that all external funding for courses is limited in duration and subject to availability.

Please note that the mode of delivery is subject to change in light of the COVID-19 situation. Courses marked ‘online’ may have compulsory face-to-face sessions such as laboratory or hands-on components and details should be sought from the schools or departments before learners register for them.